Project / WingstopCommercial Studio Production
Start Monday / VaynerMediaSet Construction / Photography / Film
Selected Work / Commercial Production

Wingstop.

Several studio productions in collaboration with VaynerMedia, spanning custom-built sets, product photography, and social-first video. Start Monday led physical set construction and captured original footage and stills; the internal team handled editing and final assembly.

Client
Wingstop
Agency Partner
VaynerMedia
Our Role
Studio Production / Set Construction / Photography / Film
01 / Featured ProductionHot Honey Trio

Hot Honey
Trio.

Hot Honey Rub, Saucy Sriracha, and Sweet Garlic. Three flavors brought into focus through a custom-built game-show set, studio photography, and video production.

Hot Honey Rub wings on the custom podium
01 / Hot Honey RubStudio Still

Hot Honey Rub.

Saucy Sriracha wings on the custom podium
02 / Saucy SrirachaStudio Still

Saucy Sriracha.

Sweet Garlic wings on the custom podium
03 / Sweet GarlicStudio Still

Sweet Garlic.

02 / Campaign ArtworkSocial Creative

Social-First
Creative.

Published concepts built around Start Monday's photography and production, presented by series instead of repeating the same shots across separate gallery cards.

Valentine's Cards.

One seven-frame carousel of Wingstop's Valentine's artwork.

Hot Honey Horoscopes.

The zodiac artwork collected into one swipeable series.

03 / Holiday Studio ContentOne Creative Series

We Belong
Together.

Studio-built holiday dining scenes, close-up food photography, and social artwork, all together in one swipeable carousel. Start Monday built the living-room environment and shot the original content.

04 / Supporting PostHoliday Set

2026 Mood Board.

One published social carousel from the holiday studio production. Five images from a single post, shown together rather than treated as a separate full campaign.

One post / Five slides

05 / Video ProductionOriginal Capture + Published Edits

Captured in
Motion.

Selected footage from the Hot Honey Trio set, holiday production, and additional social shoots. Start Monday shot the original media; post-production was completed by the internal team.

06 / Production Credits

Built.
Shot.
Produced.

Start Monday led studio production, set construction, photography, and filming across multiple Wingstop shoots, including a fabricated holiday living room and the Hot Honey Trio game-show set.

Produced in association with VaynerMedia. Editing and final assembly of the social content were completed by the internal team.

01Studio Production
02Custom Set Construction
03Commercial Photography
04Video Production
05On-Site Execution

More
Good Work.

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